design system
Connect Product Design and Design System
Organizations are typically in one of these phases:
⚡️ Chaos, 👥 Silos, or 🌟 Integration.
⚡️⚡️ CHAOS
* Reactive
* "Move fast and break things" mentality
* "I just saw this on site X today; let's copy it."
* No structured process
* Typically, with a UI kit called a design system
* Constantly fixing "urgent" issues
* Lots of subjective thoughts, no data-backed decisions
* Patching components from different files and UI kits
* Lack of long-term vision
* No KPIs, no connection with business goals
* Design maturity is lacking
👥👥 SILOS
* Bigger organization, more design teams
* Each team focuses solely on their "own" KPIs
* Siloed design system team, insufficient syncing with product design teams
* Absence of feedback loops and retrospectives
* Product roadmap not in sync
* Ineffective in a broader strategy
🌟 INTEGRATION
* The design system and product design are aligned
* Involves strategic design
* Data-driven decisions, KPIs are tracked and well-defined
* Connected with business goals
* Cross-functional team
* Iterative process, changes are logged
* Regular feedback loops
* Efficient design processes
* Cohesive user experience
* Drives innovation
* Higher ROI
So, break down those silos and connect with people.
Stop making decisions on the fly.
This post was originally published on my personal Linkedin profile.
I'm Romina Kavcic. I coach design teams on implementing design systems, optimizing design processes, and developing design strategy.